Strategy diagrams in a refined executive workspace at dusk

Executive operator × hands-on builder

Enterprise leader.
Full-stack MVP builder.
Creative strategist.

Bridging large-scale operational efficiency and enterprise product strategy with hands-on rapid software prototyping and storytelling.

LinkedIn profile

Lead Products & Services Manager

Duke Energy

Master’s Degree

Johns Hopkins University

White • Yellow • Green Belts

Lean Six Sigma — Black Belt in progress

4 live products

SaaS & data shipped

01 / Products in market

Strategy made tangible.

Four distinct products built around one principle: understand the real constraint, then ship the clearest useful answer.

Production
01

Financial SaaS

MarginGuard

A financial optimization application helping small business operators model unit economics and detect revenue leaks.

React
Supabase
Stripe
Tailwind CSS
Visit live
Live App
02

Author Tech SaaS

Gappery

A specialized workspace for fiction writers to parse manuscripts, trace relationships, and analyze narrative pacing.

React
Supabase
NLP Parsing
Tailwind
Visit live
Live App
03

GIS & Civic Data

Lincoln County Growth Map

An interactive development tracker visualizing municipal growth, zoning permits, and proposed infrastructure.

Mapbox GL JS
React
Data Pipelines
Visit live
Production
04

Strategic Practice

Topper Strategic Group

A consulting practice built to diagnose operational bottlenecks and ship focused digital solutions in days, not quarters.

Operations Architecture
Growth Engineering
Rapid MVPs
Visit live

02 / Enterprise leadership

Range without losing rigor.

Executive-scale operating experience, paired with the technical fluency to turn strategy into a working system.

Capability 01

Product & Operational Strategy

Leading residential and commercial multifamily energy-efficiency programs at enterprise scale for Duke Energy.

Building systems that make complex work visible, governable, and measurably better.

Lean Six Sigma: White, Yellow & Green Belt certified — Black Belt in progress
Value-stream mapping and constraint analysis
Cross-functional stakeholder alignment
Enterprise program governance
Measurable KPI design and execution

Thought leadership & writing

Insights in Motion.

Follow along with Natalie's take on marketing, strategy & growth on LinkedIn.

“I believe insights are meant to be shared, not kept in a notebook. On LinkedIn, I write about marketing, strategy, leadership, and sometimes the unexpected lessons that show up in everyday life (yes, even from my dog, Shadow).”

03 / Consulting framework

From bottleneck to momentum.

A disciplined four-part approach for turning operational friction into a focused, measurable intervention.

01

Diagnose

See the whole system. Find the true constraint, not its loudest symptom.

02

Architect

Design a practical operating model around outcomes, owners, and flow.

03

Build

Prototype the smallest useful digital intervention at production quality.

04

Scale

Measure behavior and economics, then strengthen what proves valuable.

Proof in practice.

I don't just build strategies — I put them into action. These case study decks showcase the ability to drive growth, solve complex challenges, and deliver results across industries.

Case study 01

Transforming for Revenue Growth

How a data-driven loyalty program realigned incentives, tracking, and recognition to restart stalled growth across dealer locations.

Sales volume increased by 35%

Open deck
Case study 02

Revenue Growth with Marketing Strategy

A lifecycle marketing rebuild that turned targeted outreach and cross-functional alignment into measurable demand-generation performance.

75% revenue increase within the first 90 days

Open deck
Case study 03

Enhancing CX & Marketing Operations for Scalable Growth

Transforming customer experience and marketing operations into an automated, data-driven engine for retention and efficiency.

40% increase in customer retention

Open deck

04 / Creative portfolio

Story is a strategic system.

Creative work that demonstrates narrative architecture, audience empathy, world-building, and the discipline to finish.

Debut novel01

The End and the Beginning

Manuscript & fiction writing

A long-form work exploring the decisions, relationships, and turning points that shape a life.

Children’s literature02

Lost and Found

Storybook series & activity books

Accessible stories and police activity books created to meet young readers with clarity and imagination.

Digital brand strategy03

I Read to Ignore My Kids

Literary content & affiliate ecosystem

A distinctive reader-first brand built around voice, community, content, and commerce.

05 / Experience matrix

Follow the thread of impact.

Select a capability to see how executive judgment, product craft, and storytelling reinforce one another.

Operations

Enterprise program governance

Leads complex energy-efficiency portfolios with clear operating rhythms, stakeholder accountability, and KPI discipline.

Operations

Six Sigma discipline, belt by belt

Progression through White, Yellow, and Green Belts with Black Belt certification in progress — process rigor applied directly to live portfolios.

Operations

Constraint-led transformation

Maps value streams and identifies the one constraint that matters before designing the intervention.

Product Management

Four shipped digital products

Moves from customer problem and product thesis to a live, testable market experience.

Product Management

Operator-centered product design

Translates complex workflows into focused tools with a short path from insight to action.

Software Architecture

Full-stack rapid prototyping

Builds responsive interfaces, relational data models, payments, and map-driven experiences.

Software Architecture

Data made decision-ready

Structures financial, narrative, and civic data into products designed for practical decisions.

Growth

Funnel and channel economics

Connects positioning, acquisition channels, customer experience, and unit economics to business outcomes.

Creative Writing

Multi-format storytelling

Builds worlds, characters, and communities across fiction, children's literature, and digital brands.

06 / Start a conversation

Let's build what moves the work forward.

Executive opportunity, operational bottleneck, product concept, or creative collaboration — start with the outcome you need.

Direct email

Reach Natalie by email.

Executive opportunity, consulting, a product concept, or something creative — one line is enough to start.

Emailnctopper@gmail.com
Email Natalie

Prefer LinkedIn? linkedin.com/in/natalietopper